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Marketing: Beyond Random Acts of Green-ness

Go beyond photos of trees and grass in your corporate brochure and get to the roots of communicating sustainability. Learn how to avoid "green washing" and identify elements that create a credible environmental message that supports your business goals.
    Workshop Type: The Basics  Session: 10:45–11:45 AM
    Presented by: Chris Linn, Bassett Mechanical • Mary Schmidt, Schmidt Communicates LLC
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